Straight Talking, Savvy Support
Hello, I'm Charley.
Strategic Marketing Consultant, Coach & Trainer for the Education Sector
At The Strategy Studio, we help schools strengthen brand and marketing strategy, improve pupil recruitment and build sustainable growth.
With nearly 20 years’ experience across marketing, sales and communications, including senior leadership roles within the education sector, I bring a practical and commercially focused approach to marketing strategy.
Our work focuses on aligning marketing, admissions and commercial activity, ensuring these functions work together to support organisational goals and long-term sustainability.
Using the 6 R’s strategic framework: Recruitment, Retention, Reputation, Relationships, Revenue and ROI, we help schools develop joined-up strategies that deliver stronger recruitment, enhanced reputation and measurable return on marketing investment.

Specialist Areas
Strategy | Marketing | Business Growth | Consultancy | Coaching | Mentoring | Workshops | Education Sector | Digital Marketing Projects | Brand Culture | Communications & Events
I can help with...

Media Pack for Schools
The education sector is changing rapidly, and schools need clear strategy, strong positioning and aligned growth plans more than ever. The media pack provides an overview of how Charley at The Strategy Studio supports schools through strategic consultancy, coaching, training and marketing leadership support.
The Future of Digital Marketing In UK Independent Schools
Ten strategic shifts every Marketing Leader should be preparing for


The Next Decade for UK Independent Schools
Market Change, Consolidation and Strategic Choices.
