Taunton School
About The Project
“In 20 years of visiting schools this writer had never heard so many plaudits about the quality of care” – Good Schools Guide review 2022
Taunton School is an independent day and boarding school for 0-18 years with a community of 1200 students and 450 boarders. Taunton School has been shortlisted for a number of awards over recent years, including Best Boarding School of the Year.
It is certainly a very exciting time to join Taunton School. They are in the midst of an ambitious campus development plan to enhance the school’s already outstanding facilities. Following the completion of the new Dining Hall, Sixth Form Centre, Library, and Greenheart play and wellbeing space, they are now looking forward to transformational improvements to sporting facilities and an outstanding new international school which will unite all Taunton School pupils on the same site.
Their mission is to ensure that the education they provide at Taunton School plays to the strengths of each and every child, enabling every pupil to find their exceptional. The school is large enough to provide a breadth of opportunity yet small enough for everyone to feel part of a connected community.
How I Helped
I have supported the school for three years (2021 -2024) acting as their Interim Marketing & Communications Director, with overall responsibility for setting, elevating and delivering the ‘whole school’ marketing and communication strategy.. The Director is also a member of the school leadership team and Secretary to the Marketing & Admissions Panel meetings for Governors (MAP).
Core Responsibilities:
- Marketing Strategy & Budget
- Department Management
- Recruitment Campaign Management
- Whole School Recruitment Events
- Project Management
- Digital Strategy
- Branding
- PR, Advertising & Communications
- Content Strategy
- Video Projects & Photography
- Stakeholder Engagement
- Strategic Reporting
Strategic Project Management
- Brand audit and overhaul – developed new branding for the school, and launched a new brand campaign for them ‘Find Your Exceptional’.
- Developed a brand new 100 page website for the school showcasing each of the school areas including Nursery, Pre-Prep, Prep, Senior, Sixth Form & International – due to launch 2024.
- Developed a new brand film to promote the school working with a leading video agency – due to launch 2024.
